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You Can’t Negotiate Genuine Desire

In the vast landscape of business, one truth remains immutable: you can’t negotiate genuine desire. It’s a lesson that traditional industries have tried to bend to their will, and even in the dynamic world of startups and tech products, it’s a concept that refuses to yield. Consider, for a moment, the conventional approach to business. Picture a car dealership with a pushy salesperson who insists that their shiny sedan is exactly what you need. You may relent and make the purchase, but your heart doesn’t truly desire that vehicle. Sure, it serves a purpose, but it doesn’t inspire genuine passion ...

September 4, 2023 · 3 min